Cardlytics operates an advertising platform within its own and its partners' digital channels, which include online, mobile applications, email, and various real-time notifications. Co. also operates a customer data platform which utilizes point-of-sale data, including product-level purchase data, to enable marketers, in a privacy-protective manner, to perform analytics and targeted loyalty marketing and also enable marketers to measure the impact of their marketing. By applying analytics to the purchase data it receives, Co. makes it actionable, helping marketers identify, reach and influence likely buyers at scale, and measure the true sales impact of their marketing spend. We show 27 historical shares outstanding datapoints in our coverage of CDLX's shares outstanding history.
Understanding the changing numbers of CDLX shares outstanding — and
comprehending the concept of differing number of shares outstanding in general comparing companies like CDLX versus peers —
is critical for investors. Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies.
Furthermore, via issuance of new shares over time, or the repurchase of existing shares, the number of shares outstanding can fluctuate over the course of history.
With this page we aim to empower investors researching CDLX by allowing them to research CDLX shares outstanding history
as well as any other stock in our coverage universe. |
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Video: Shares Outstanding Importance
